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How to generate leads without an awareness budget.

It can be tough to justify awareness spend. Arm yourself with the stats you need to make a compelling case and learn how to leverage this high impact advertising channel. Download this guide to learn about:

  • Growing your brand with audio advertising
  • Maximizing the ROI of B2B audio ad campaigns
  • Understanding the benefits of podcast advertising
  • Creating effective podcast ads

B2B Marketers Guide

Reach security leaders where they get their daily news.

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Grow your brand.

The CyberWire is the security industry’s largest B2B audio network, with influential listeners and readers all over the world.

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Educate the industry.

Incite curiosity and engagement by delivering your organization's innovative ideas, insights, and solutions to thousands

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Attract top talent.

Showcase your company and career opportunities to a highly engaged audience of cybersecurity professionals and enthusiasts.

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Generate leads.

Trust the CyberWire to get your message in front of security buyers and decision makers where they consume their daily news.

Trusted by the biggest brands in cyber.

Microsoft
KnowBe4
SpyCloud-Black
Dragos
Kolide

“Our customers rave about the CyberWire—it's how they get their security news...My sales team comes to me with stores of how prospects and customers alike heard about us on the CyberWire.”

“Our web traffic went up 38% the first day we were on the podcast, and we are now getting solid leads from our exposure on the podcast and in the Daily Briefing and Week that Was.”

“Almost immediately, we saw people downloading our white paper, who then turned into actual customers—all stemming from our ads on the CyberWire.”

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